About Us
Outdoor Industry Association was founded in 1989 by a group of visionary outdoor industry professionals who realized that “outdoor” much more than just a passing consumer trend. They created OIA to preserve and promote standards for their industry. More than two decades later, our core purpose remains the same today.
OIA Mission
To ensure the growth and success of the outdoor industry.
Today, OIA is the leading voice of the outdoor industry and serves more than 4,000 manufacturers, distributors, suppliers, sales representatives and retailers. Every day, OIA works with our members to benefit the industry by:
- Advocating for issues critical to the future of the outdoor industry
- Building stronger business leaders
- Preserving, promoting and raising industry standards
- Celebrating, inspiring and growing the active outdoor community.
If you are involved in the outdoor industry, you have a place in the association. View our Member Benefits to find out how OIA can help you be more connected, profitable and informed, or call us at 1.303.444.3353.











